The Psychology of Gambling!

Gambling is one of the most important past times today. Whether it’s betting on your favourite jockey or team, playing a slot motivation at your local casino, gambling never loses it’s appeal. I mean who doesn’t like to earn extra cash without having to break a sweat! But what keeps people motivated to keep pushing their luck despite hitting consecutive loses? How are people addicted to gambling?

The psychiatry committee regard gambling as more of a compulsion than addiction. Compulsions are repititive behaviours that the individual feels must be performed in order to get rid of distressing events.

Memory, movement, pleasure and motivation scattered throughout brain regions are linked through a series of circuit known as the reward system. When we engage in an activity that keeps us alive, the reward system squirts out chemical messenger called dopamine, a neurotransmitter associated with pleasure and happiness.

Research to date shows that pathological gamblers and drug addicts share many of the same predispositions for impulsivity and reward seeking.

Why do people gamble ?

There are many reasons why people gamble

  • Risk Taking – People love to take risks, gambling has it’s own thrill. The sense of anticipation “will my team win” or “will my numbers come up” creates a natural high, an adrenaline rush that many want to keep seeking.
  • Escapism –  The gambling environment provides an escape from everyday life. we are surrounded by different people, different sounds and emotions, all of which stimulate and arouse our senses.
  • Glamour – media and advertising agencies understand the psychology of gambling and often portray a stylish, sexy, fashionable image of gambling which attracts many people.
  • Social – Gambling is a part of culture in many countries and is widely anticipated by majority of the population. Young kids are indirectly introduced to gambling by learning to play card games with their parents or maybe through a bingo game on a Friday evening.

Occasional gambling is acceptable, but when it starts becoming an addiction, it can hinder your day to day lifestyle and can create serious problems in your professional and personal life.

edited by : Keerthana Suresh





2 thoughts on “The Psychology of Gambling!

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s